The Sora Experiments: What Happens When India Gets AI Video
AI video is set to revolutionize India’s creator economy. My Sora experiments show how powerful ideas, not budgets, drive viral reach and creativity. As Sora’s tech unlocks new storytellers, we’ll witness a wave of innovation and cultural transformation. This is just the start.
The Chaos Before the Storm
Sora isn't even available in India yet, and I've already glimpsed the future. Not through speculation or hype threads, but through raw experimentation, the kind that starts at 2 AM with a wild prompt and ends with videos that shouldn't work but somehow do.
I've been generating worlds. Cinematic scenes that feel like they belong in million-dollar productions. Random moments born from pure creative chaos, most making absolutely zero logical sense. A dancing elephant in a cyberpunk alley. A monsoon inside a glass cube. A street vendor selling dreams instead of chai.
Most experiments? Complete disasters. But the ones that landed? Wild.
The Numbers Don't Lie
Here's what actually happened:
- Videos crossing thousands of views each
- ~30k total views and climbing
- From an account with under 500 followers
- Zero promotion budget
- All from experiments
Let that sink in. No followers, no strategy, no playbook. Just experiments with an AI tool that most people haven't even touched yet.
Few of my Posts
The India Factor
Now here's where it gets interesting.
India has the largest creator economy on the planet. Not just in numbers, in creative hunger, in hustle, in the sheer volume of stories waiting to be told. Every street corner has a narrative. Every chai stall has a protagonist. Every commute has a plot.
Right now, creation has friction:
- Camera equipment costs money
- Editing takes time
- Production needs resources
- Distribution requires luck
Sora removes almost all of that.
When the Dam Breaks
Imagine what happens when 1.4 billion people, including millions of creators who've been constrained by resources, get access to Hollywood-grade video generation.
It's not going to be gradual. It's going to be explosive.
Every meme becomes a short film. Every inside joke gets cinematic treatment. Every regional story, folk tale, and modern fantasy gets visualized. The cultural output will be unprecedented.
The internet infrastructure? It won't be ready. The servers won't survive the first week. The platforms will struggle to process the sheer volume of content.
Beyond the Hype: What This Actually Means
This isn't about the technology being impressive, that's table stakes now. This is about democratization at scale.
The barrier to visual storytelling just collapsed. Not reduced. Collapsed.
- The kid in Bangalore with killer ideas but no camera? Now a filmmaker.
- The grandmother in Kerala with 70 years of stories? Now a director.
- The street artist in Mumbai who thinks in visuals? Now a producer.
The playing field just got leveled in a way we've never seen before.
The New Game
What started as "let me test this thing" turned into a fundamental realization: we're not entering an era where AI creates content. We're entering an era where creativity becomes the only real differentiator.
The tech will be available to everyone. The prompts will be shareable. The tools will be accessible.
What won't be commoditized? Vision. Taste. Cultural understanding. The ability to know what resonates.
It's not about who has access to Sora. It's about who uses it best.
The First Wave
My experiments are just the canary in the coal mine. Small-scale tests that hint at the tidal wave coming. When a nobody with under 500 followers can generate 30k+ reach through pure experimentation, that's not a fluke, that's a signal.
The first wave will be chaos. Millions of creators testing, breaking, pushing boundaries. Quality will be all over the place. Trends will form and die within days. The platforms will struggle to keep up.
But from that chaos? Magic.
The storytellers who've been waiting their whole lives for tools like this will finally have them. The narratives that were too expensive to produce will get made. The voices that were too quiet will get amplified.
What Comes Next
We're standing at the edge of something massive. Not in a speculative "maybe this will happen" way, but in a "the data is already showing us" way.
My experiments proved it's possible. India's creator base will prove it's inevitable.
The internet is about to get a lot more interesting. Every idea, every emotion, every fantasy turned into film. The democratization of visual storytelling at planetary scale.
And honestly? The servers won't know what hit them.
The experiments continue. The results keep surprising. And India hasn't even logged in yet.
Follow the journey as we document what happens when the world's largest creator economy gets AI video tools. This is just the beginning.
